There'll be no billboards by Horlick Dam.
Back in October, there was a contentious Planning Commission Meeting, over the application by Adams Outdoor Advertising to erect a number of new and improved (bigger and electronic) billboards around town. Our story, with a link to a map showing all the locations, is HERE.
Adams wanted to "improve" four existing billboards (i.e., make them bigger) and erect six new billboards ... some of them double-sided and electronic.
Dozens opposed the plan at the hearing, and the Planning Commission deferred action. Well, now at least a partial victory for the protesters.
According to Brian F. O'Connell, director of city development, "Adams has withdrawn its request for new billboards at three locations. As a result, the locations are no longer before the City Plan Commission."
The three locations that will NOT be getting billboards are: 3026 Mt. Pleasant St.; 3640 Northwestern Avenue (adjacent to the Root River); and 1623 DeKoven Avenue (at Memorial Drive). Adams had proposed putting two billboards at 3640 Northwestern Ave., an electronic one 14' by 48' and the other 12' by 25', on either side of the Root River near Horlick Dam.
UPDATE: As for the other billboard locations in Adams' original application, those projects come up for Planning Commission action today (Wednesday, Feb. 27) at 4:15 p.m.