The simple answer is we try to write what our audience wants to read. The popularity of every story published is tracked on the Web site. So on Monday morning I can see how popular every story from Sunday’s paper was. Virtually every day the most viewed stories are crime related. The daily police report is one of the most popular. We also talk to readers and the community at large everyday and their feedback supports the statistics. Additionally, audience research tells us crime news is the No. 1 topic of interest in both print and online.
The JT could publish pornography and increase its readership. Do readers click on crime stories because it's what they want? Or because it's what they get? Too often, I suspect, it's the latter.